Blogging is not the same. It is fast and loose and about opinion, not fact. Nobody is that curious about facts anymore.
Who are the people who are the written equivalents of Scott Schulman (sic) and Tommy Ton? There has never been such brilliant vernacular photography before like that attached to the fashion world now. I think it has changed the way people feel about the fashion world and a whole different system has arisen because of it. People have developed a different kind of visual eye
It's the visuals that have the great impact and instantaneousness for the bloggers. And writing takes time. It's also harder to read off a screen. The pictures of people from the industry itself have changed things. The fashion industry has always been navel-gazing, we've always known about various figures within it: the editors, stylists, photographers etc. And the industry has always been very interested in its own machinations. But now it is everybody gazing at the navel!... the same is going on with the photography at the shows. You could look like a Christmas tree, but you'll make a good photo. It isn't necessarily about style, it's about something else.
I feel the process is about discrimination to promiscuity. Even at the men's shows there would be this idea that it was more low-key and not like the circus of womenswear. But now there are 2,000 little Sartorialettes outside each show and some teen cheese-wheel comes along with a hairdo and a stupid necklace and a fishbowl on their feet and everybody goes gaga. And it is the swarm, like piranha, of the other photographers when they spot someone taking a picture 'Who's that? Why are you taking that picture?'
Jo-Ann Furniss in conversation with Tim Blanks, Industrie 3