I don't quite know what to make of it yet. Lula is a character and also the name of the artist behind her (if it's a nom de plume, who can tell?) but she imposes herself into catwalk looks and fashion notable characters (Anna Wintour and Susannah Lau to name a few) and positions herself as observing fashion as an outsider. This insider/outsiderness is complicated by her relative anonymity (the character is a drawing, after all, and reveals nothing about the artist's physical appearance) but it is intriguing, mysterious... who is Lula? And, more importantly, who cares when the blog is this interesting?!